I was talking with one of my clients today, the owner of a successful aluminum forge, and he was giving me some sage business advice.
The tidbit I walked away from our brief meeting today is: In business, nothing is ever taken, it can only be given.
Honesty
Integrity
And most importantly, Reputation.
I take this advice to heart. Once you start giving away what your core values, it is very hard to reclaim them. We just turned down a client that wanted us to install pirated software on his computers. The value that we have gained from that act of integrity more than makes up for the lost revenue in labor. If we had the option to do it again (and I'm sure that we will) we will make the same call and politely ask the customer to either a) purchase legal copies of the software, preferably through us or b) find a new service provider.
-Gj-
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